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Delve into our service design case studies, where real-world examples illuminate the power of creative and systematic design in improving and innovating customer experiences for business success.

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Defining the vision for Genesis House

Genesis wanted to develop an experience centre that exemplified the quality, craftsmanship and attention to detail their cars are renowned for. They... Read more

Mercedes-Benz Aftersales Model

Mercedes-Benz wanted to develop an after-sales service that would become a new industry standard and make service a reason to come back to... Read more

Dubai Airport Customer Service Design

Dubai Airports, faced with the challenge of accommodating a growing number of passengers at the world's busiest hub airport, partnered with the... Read more

Qoros Auto Company New Auto Brand

Qoros partnered with Engine Service Design to develop a technology-driven service proposition for enhancing sales and after-sales experiences,... Read more

Jaguar Land Rover Customer Research

Jaguar Land Rover (JLR) sought a global sales and service strategy to adapt to evolving consumer behaviours and preferences. By conducting customer... Read more

Connected services for Volkswagen's Millennial customers

In response to changing market dynamics, Volkswagen recognised the need to embrace digital technology to connect with millennials, prompting the... Read more

Connected services for Volkswagen's Millennial customers

In response to changing market dynamics, Volkswagen recognised the need to embrace digital technology to connect with millennials, prompting the... Read more

Jaguar Land Rover Customer Research

Jaguar Land Rover (JLR) sought a global sales and service strategy to adapt to evolving consumer behaviours and preferences. By conducting customer... Read more

Qoros Auto Company New Auto Brand

Qoros partnered with Engine Service Design to develop a technology-driven service proposition for enhancing sales and after-sales experiences,... Read more

Mercedes-Benz Aftersales Model

Mercedes-Benz wanted to develop an after-sales service that would become a new industry standard and make service a reason to come back to... Read more

Defining the vision for Genesis House

Genesis wanted to develop an experience centre that exemplified the quality, craftsmanship and attention to detail their cars are renowned for. They... Read more

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