Creating a Vision and concept for the Curated Workplace Experience (CWX) to meet location strategy requirements and assumptions of a reduced and repurposed footprint.
The Engine Service Design Team defined Barclays CWX vision, workplace propositions and signature experiences for 5 Barclay locations and consulted with Gensler, Barclays Architecture partner, to translate them into architectural designs and build programmes for each site.
Client: Barclays Duration:
Covid 19 has changed how the world will work forever. Recognising this, Barclays sought to adopt flexible hybrid working and make reimagine their office spaces by adopting a colleague-centric approach to their design and how they are used.
Defining the future workplace experience
Covid-19 pandemic brought seismic changes to the world, including where and how we work. It proved that it was possible to work safely and successfully from home without all needing access to corporate offices.
Going into an office would be very different, requiring workspaces to be reconfigured/designed and a rethink on how they are used. Barclays asked Engine Service Design to help them define a compelling vision for the future workplace experience and colleague ways of working.
Creating a vision and strategy for the Curated Workplace Experience (CWX)
The Engine Service Design team worked with the Barclays CWX team and their strategic partners to define a CWX vision and strategy for 1 Churchill Place (Head Quarters), Radbroke (Global Technology Campus), Glasgow (Finacial Hub), Chicago, and Dryrock.
For each site, this included defining the vision for the experience, outlining the required experience shifts from today to tomorrow, specifying the qualities of the experience, identifying the desired colleague outcomes and developing a set of CWX propositions and supporting signatures experiences.
Translating CWX vision into architectural designs and refurbishment/new build programmes.
On completion of the CWX vision, The Engine Service Design team acted as guardians of the experience and consulted with Gensler, Barclays Architecture partner, to translate the vision for each site into architectural designs and refurbishment/new build programmes.
Colleague-centric workplaces and services support hybrid working and different work modes and focus more on colleagues’ wellbeing and social connections.
ROI / ROE:
Getting ahead in the experience economy
Organisations who identify the factors which have the greatest impact on employee experience, have the key to creating not just a world class employee experience, but also a world class customer experience, and that is how to get ahead in today’s experience economy.
What would be possible in your business if you could purposefully design an employee experience that enabled you to truly differentiate from your competition?
Identify the difference between what you do today and what your future customers don’t yet know they need. Reimagine the future.
Unlock new value by imagining, designing and piloting services and experiences your colleagues are inspired to deliver and your customers will love.
Mobilise your organisation with a plan to change, build or buy what’s needed to deliver new services and experiences.
When legacy issues and disjointed ways of working are impacting your customer experience and critical metrics, you need a trusted partner to guide you.
When you need to think differently to stay ahead, but you’re unsure how to differentiate your customer experience, you need a trusted partner to guide you.
How design-led companies get more of the right services to market faster
With this book, the authors show you how to instil an outside-in approach to strategy; moving away from a management approach that’s technology, marketing or resource optimization-led, to one that is customer-inspired and experimental with innovation.