Service Design 101 eBook

Service Design 101 eBook Image
Home arrow Resources arrow Service design 101 ebook

The main question we hear about Service Design is, will it work for my organisation?

Whilst every challenge is different, when a new customer works with us, we follow three simple steps:

Step One: Insight to Vision – Identify the difference between what you do today and what your future customers don’t yet know they need.

Step Two: Design to Pilot – Unlock new value by imagining, designing and piloting technology enabled services and experiences your customers will love.

Step Three: Plan to Mobilise – Mobilise your organisation with a plan to connect your ecosystem of people, places and technology, to seamlessly deliver new services and experiences.

Download a copy of our Service Design 101 eBook to discover the 5 essential tools that should be part of every Service Designers Toolkit - Customer Personas, Customer Journey Mapping, Visioning, Concepting and Service Blueprinting and start designing customer experiences that differentiate your brand from the competition.

Why I love service design and why you might too

We discover why Joe Heapy, co-founder and managing partner of Engine Service Design, still finds...

Our service with Mercedes-Benz wins industry award!

Engine Service Design worked with Mercedes-Benz to develop an end-to-end service proposition for...

Five top UK retail brands for customer experience in 2022

Retailers deal directly with multiple customers day in, day out. A positive customer experience...

Engine Annual Customer Experience Report 2018

The results are in. For the fifth consecutive year, Engine reveals the results of its annual survey...

Book time with a service design expert.

Discover the transformative power of service design and unlock the full potential of your business. Get in touch with our service design experts today and start improving or innovating your services and customer experience.

Read our privacy statement.

Learn about the benefits of connected service design