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Making the world a better place one service at a time

All Automotive Aviation Governance & Public Services Healthcare Leisure & Hospitality Manufacturing & Technology Money Property Rail Retail Telecommunications & Utilities

ebay designing the sellers digital experience by engine

Global consumer-technology business

Identifying and implementing a clear path for future customer self-service automation

A tablet displaying the Qoros improved service experience and digital product design

Qoros Auto Company New Auto Brand

Developing the customer experience for a completely new auto brand in China

B2B digital retail service development for Philips Lighting

Philips Lighting B2B Retail Services

Developing a brand new B2b digital retail service business

Manufacturing & Technology

Service design concept development for Volkswagen

Volkswagen Services For Millennials

Rapid envisioning of a new services for Millennials

Automotive

Service design for London Borough of Southwark

London Borough Of Southwark Services

Improving public health provision

Passenger experience for Helsinki Airport

Helsinki Airport Vision For Services

Designing the passenger experience for the Helsinki Hub at Helsinki Airport

Designing digital in-store appointment service

EE Digital In-Store Appointments

Designing and prototyping the digital in-store appointment service

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Customer Driven Transformation

How design-led companies get more of the right services to market faster

“For any who seek to improve their services, let this book be your design-led guide. It will enable you to truly transform your service, by staging engaging, personal, memorable and even beautiful experiences.

Joseph Pine II, co-author, The Experience Economy

Download a free copy of the first two chapters of our book.

With this book, the authors show you how to instil an outside-in approach to strategy; moving away from a management approach that’s technology, marketing or resource optimization-led, to one that is customer-inspired and experimental with innovation.