Nordea Bank

Defining the customer experience strategy for online banking.

Nordea Bank Image

Nordea, the largest financial services group in Northern Europe, collaborated with the Engine Service Design team to build valuable online customer relationships, including migrating wealth management advisory services to digital channels.

The Challenge

Nordea is the largest financial services group in Northern Europe. They wanted to find ways to build more valuable relationships with their customers by delivering traditional retail banking services online. Also, an objective was to migrate wealth management advisory services to digital channels. 

The Engine Service Design team worked with Customer Interaction and Online teams to identify customers’ specific and life-long needs for financial services. 

 

Working together, we defined Nordea’s first complete customer experience strategy for online banking and financial planning. We designed a series of digital customer journeys to bring the business’s net banking vision to life.

Our work with Nordea triggered the growth of their Service Design capability, which is now well-established.

Read more about our work

Barclays Bank Service Strategy Design

Barclays Bank, responding to new UK Government regulations, collaborated with the Engine Service...

Helsinki Airport Vision For Services

Airline Finnair and airport operator Finavia partnered with the Engine Service Design Team to...

Emirates Airlines Passenger Experience Vision

To guide their substantial investment in upgrading digital systems and staff capabilities across...

Book time with a service design expert.

Discover the transformative power of service design and unlock the full potential of your business. Get in touch with our service design experts today and start improving or innovating your services and customer experience.

Read our privacy statement.