The Royal College of Art opened its doors to the public last week (18th January) to showcase current service design students’ work in progress. Thursday’s industry-only opening night was bustling, and a thought-provoking selection of work was proudly on display.
In recent years there have been great improvements in passenger experience in the aviation industry, however, customers are still looking for that smooth and easy travel experience, where they feel valued and important
Engine Service Design worked with Mercedes-Benz to develop an end-to-end service proposition for their after-sales experience and customer care.
Positioning itself as a meta-discipline, packaging up the strategic functions found elsewhere in design; Service Design is gaining traction as the business friendly face of design.