Engine Service DesignThe Service Design Consultancy
Meet changing consumer expectations – Download the whitepaper
Engine Service Design
Many organisations are shifting from designing their customer experience as a niche form of innovation, to it becoming the way that they do what they do, which means more businesses than ever are getting set up to respond. The question is, what should they respond to?
If you’re reading this, you’ve already seen the inseparable link between your customer experience, the design of your service and how happy your customers and colleagues are. We hope our ‘Big 6’ plays a small part in helping you spread that belief and articulate the exciting opportunities for change that it brings.
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We see new products and services all the time. Some will leave us wondering what purpose they could possibly serve, others will stop us in our tracks. Creativity, curiosity, and the need to address a challenge or an opportunity are often the starting point for innovation. Design brings these things into being;
In today's competitive business landscape, it's no longer enough to simply offer a product or service – you need to create a memorable customer experience that sets you apart from the rest. This is where a customer experience (CX) strategy comes into play. A well-defined CX strategy can help you build customer loyalty, increase revenue, and boost brand awareness.