Engine Service DesignThe Service Design Consultancy
2021 Pandemic Personas – Download your CX toolkit now
Engine Service Design
The event will be held at Re:Urban Studio, Building 7, Dubai Design District, D3, on 13th November from 7 pm.
Tickets are free and issued on a first-come, first-served basis. Please follow this link to reserve a place.
In this interactive, one-hour session we will showcase design as the super-power of the Experience Economy and offer guidance on how to use it to power-up services and customer experiences to make them useful, usable and highly desirable.
We hope to see you there.
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The whole team at Engine Service Design would like to congratulate Grégoire Charpe-Civatte (Director - Customer Experience & Innovation at Majid Al Futtaim), and all MAF teams involved, for winning the Best Experience Design Award for THAT Concept Store's at the 2022 Customer Centricity World Series.
Considered “unconventional” in the early 2000s, the Chief Experience Officer (CXO), or the Chief Customer/Client Officer (CCO), are relatively new positions at a senior executive level. They were originally only considered relevant to customer-centric companies. However, in this post-COVID world, where the customer experience is the main differentiator, companies ignore this important position at their peril. Indeed, the Harvard Business Review argues that all companies should have a Chief Experience Officer.